Download

Embed/Link

Bookmark

Tags: Reserva Freixenet JWT Barcelona 2007 Martin Scorsese Advertising Publicidad España Grand Prix FIAP 2008

Length: 6:24

Description: The "Key to Reserva", Fabulous stuff. Long...but this Spanish cinema ad is where advertising should and WILL (well maybe not shot by Scorsese) be going. An ad for Freixenet Carta Nevada Reserva sparkling wine...plus an homage to Hitchcock. If you're into advertising, Scorsese or Hitchcock it's well worth the 9 plus minutes. The creative director Alex Martinez of JWT Barcelona has it right "...it's not enough now to buy the audience time--we have to create advertising that the audience chooses to spend time with." That's the cardinal rule of the new advertising no matter what the delivery system. In two weeks...I predict huge YouTube viewership numbers http://www.blogtoplist.com

Author: sitemarcavideos

Source: YouTube